RUSTIC PIZZA - OUTDOOR LONA / VINYL BANNER - OPTION A - APPROVED DESIGN - VERSION 2
Finished size: 144 inches WIDE x 26 inches HIGH (12 ft x 2 ft 2 in).
Metric: 3657.6 x 660.4 mm. Single-sided. Print at actual size / 100%.

SELECTED DESIGN
Option A: original horizontal logo with Since 1991 on navy, and a gold
bottom strip with navy menu lettering. This package contains ONLY option A.
The other concepts are not included and are not approved for this print run.

CHOOSE ONE PRINT MASTER
01_PRINT/PRINT_BLEED_RGB_144x26in.pdf: recommended starting file for a sign
shop that accepts RGB artwork and converts through its printer/media RIP.
01_PRINT/PRINT_BLEED_CMYK_144x26in.pdf: alternate CMYK conversion using the
included Generic CMYK profile. This is NOT a device-specific color match
or a certified PDF/X file. Ask the printer which color workflow they use.
01_PRINT/PRINT_TRIM_RGB_144x26in.pdf: exact finished size, without bleed.
Use only if the printer requests trim-size artwork and adds finishing allowance.
ARTWORK_RGB_150ppi_21600x3900.png: full-size raster fallback, RGB, no bleed.
The PDF/SVG vectors remain the preferred production sources.

SIZE AND FINISHING
Bleed masters: 145 x 27-inch MediaBox, with 0.5 inch bleed on every edge.
TrimBox: 144 x 26 inches, inset 0.5 inch. No printed crop marks.
The bleed is extra image beyond trim; it is NOT a confirmed hem allowance.
Proposed finish: opaque outdoor banner stock, matte finish, reinforced 1-inch
hems, grommets near the corners and roughly every 24 inches along long edges.
Keep the FINISHED size at 144 x 26 inches after hemming. If the shop folds
material inward, it must add the appropriate material and image allowance.
Printer/installer must confirm stock, hem construction, grommet placement,
attachment method and measured mounting space before fabrication.
Important art is at least 1.5 inches inside the finished edge. Menu letters
are 1.71 inches high, with about 1.89 inches clear to the bottom edge.
The gold bottom strip is 5.5 inches high. Do not add grommets through letters.
Guide lines and grommet positions appear ONLY in the dimensioned proof.

EXACT ARTWORK COPY
PIZZA • PASTA • LASAGNA • CARBONARA • CANNELLONI • KEY LIME PIE • MILKSHAKES • AND MUCH MORE
Spelling and English translation corrected from the initial requested list.
The menu is one continuous line. No commas or extra period after CARBONARA.

COLOR AND ARTWORK
Navy #011C39; gold #FDA803; light gray #C9CACA; white #FFFFFF.
Source logo geometry is retained from the official horizontal navy-background
colorway supplied in the same visual identity folder. Its shape colors are
normalized to the established branding-gallery palette. The originally
referenced dark-lettering SVG is also included, unchanged, as source reference.
Use opaque white banner stock; white areas are unprinted stock, not a white
ink separation. No metallic ink or foil is specified.
All production PDF and SVG lettering and logo art are outlined vectors.
Poppins SemiBold is included under its accompanying SIL Open Font License.
Approve a physical navy/gold color sample on the actual material before the
full run. Screen previews and generic CMYK are not press color guarantees.

PACKAGE GUIDE
01_PRINT: full-scale RGB/CMYK PDFs and 150 ppi RGB PNG fallback.
02_VECTOR: outlined RGB SVG at trim size and with bleed.
03_PROOFS: flat artwork preview, dimensioned proof, storefront visualization.
04_SOURCE: original logo, navy colorway, color reference, photo, font, ICC
profiles and LAYOUT.json containing copy, dimensions and color specifications.
05_BUILD_SOURCE: reproducible Python artwork builder and exact perspective compositor.
PREFLIGHT.json: PDF dimensions, vector/font checks and raster dimensions.
SHA256SUMS.txt: integrity hashes for all other files in this package.

PREVIEW / PRODUCTION DISTINCTION
STOREFRONT_SELECTED_PREVIEW.jpg is the storefront rendering selected by the
client and displayed on the branding page. It illustrates vinyl appearance,
lighting and installation; it is not exact production geometry or print art.
STOREFRONT_MOCKUP_NOT_FOR_PRINTING.png is the exact geometric projection.
Use ONLY 01_PRINT or 02_VECTOR for fabrication. The PDFs/SVGs define the final
144 x 26-inch artwork. The logo, lettering and gold strip are outlined vectors.

REBUILD
Python 3.12+ with reportlab, pypdf, Pillow, numpy, lxml, fonttools and svglib; Poppler
pdftoppm available on PATH. Run: python 05_BUILD_SOURCE/build_banner.py
The script reads relative package paths and regenerates vectors, PDFs,
flat preview and layout data. Re-export the raster fallback with:
pdftoppm -r 150 -singlefile -png 01_PRINT/PRINT_TRIM_RGB_144x26in.pdf 01_PRINT/ARTWORK_RGB_150ppi_21600x3900
Regenerate the projection with: python 05_BUILD_SOURCE/compose_mockup.py
Verify the package with: python 05_BUILD_SOURCE/preflight.py
After changes, rerun preflight, regenerate checksums/archive, and update the
website's package byte size and provider-assets.manifest.json entry.
